Brainstorming Creative Process Guidelines Video 
Idea Champions
OCTOBER 13, 2015
In the past few years I have noticed a curious trend in the media -- one I can no longer ignore -- and that is the appearance of seriously derisive articles about brainstorming by self-declared pundits and free lance writers. What I'm guessing that brainstorming naysayers really mean is that bad brainstorming sessions don't work.
The BMI Lab Blog
MARCH 4, 2021
We will start with a quick brush-up: ideation is a creative process for generating and exchanging new ideas. Based on our experience, these three guidelines are key to planning a fruitful workshop. After that, creativity and hence, quality declines. What is ideation? Timing – Ideate no longer than 60 minutes at once.
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