Gregg Fraley

SEPTEMBER 14, 2021

The Sins That Ruin Idea Generation. Redefine Brainstorming If You Want Results. . It’s okay to hate Brainstorming. ” Well, you bother because you need ideas. There have been many studies of brainstorming and articles written. Rarely does a casual brainstorm generate a breakthrough idea.

Brainstorming 111

Brainstorming Idea Generation Guidelines Study 111

Idea to Value

JULY 21, 2017

Together, they reduce the risk of failure, improve the success rate of new ideas and can help build an organisation which is more resilient to change and able to grow. What it is: TRIZ is a problem-solving, analysis and forecasting tool derived from the study of patterns of invention in the global patent literature.

Company 248

Company Underperforming Technical Team Brainstorming Design Thinking 248

Gregg Fraley

AUGUST 16, 2016

Fast Company Article “Brainstorming is Dumb” Misses the Point. Brainstorming, Done Properly, Is Not a Tool, It’s A Multi-Step Process. And yet another major publication publishes a misleading article about brainstorming — Brainstorming is Dumb. Brainstorming as a technique is beside the point.

Brainstorming 40

Brainstorming Underperforming Technical Team Idea Generation Study 40

Gregg Fraley

AUGUST 22, 2018

Yes, you can train people in creative thinking, Front-End-of-Innovation (FEI) frameworks, problem solving, and meeting facilitation. You need focused imaginative, divergent, visioning, strategic, and conceptual thinking, and training can get you there. Knowledge of frameworks like Lean, Agile, CPS and Design Thinking are essential.

Training 48

Training Idea Generation Innovation Creative Thinking 48