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Importance of Strategic Thinking for Senior Executives Strategic thinking is an indispensable element for senior executives. As a senior leader, strategic thinking enables you to anticipate market trends, identify potential challenges, and devise plans that steer your organization towards sustained success.

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BrainZooming

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At the 2016 Brand Strategy Conference, Antonia Dean, Director – Marketing, Brand Development, & Strategy at The Estée Lauder Companies covered the strategic thinking ideas behind creating an entrepreneurial environment in a large company. Building the Team. Cultivate a fail fast AND fail cheap attitude.

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I am taking over an organization and want to engage our employees more directly in culture change and moving forward. We can bring you a multi-dimensional approach to involve all of your employees in sharing their perspectives and aspirations in a way that you can do something with the ideas AND meaningfully engage your people.

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To avoid the pitfalls of a static strategy and ensure your business is future-proof, it’s essential to foster a culture of agility and strategic foresight. Encouraging creativity and experimentation among your team members can lead to breakthroughs that keep your company on the cutting edge.

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