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Capturing Attention in the Digital Age: A Design Thinking Approach

Tullio Siragusa

This blog explores how Design Thinking, with its human-centered, creative problem-solving approach, can be pivotal in capturing and sustaining attention in a world where it is increasingly scarce. Each stage offers a distinct perspective and set of tools, paving the way for solutions that are not just creative, but also deeply user-centric.

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Turning Reverse Engineering of Business Goals into Strategies

Tullio Siragusa

Turning Reverse Engineering of Business Goals into Strategies. A lot of learning can come from reverse-engineering many things. In business it can be a creative process on how to bring about new change, and innovation. Tech Backstage interviewed Jason Jepson to learn more about reverse engineering.

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Empowering Human Potential: The Synergy of Generative AI and Human Ingenuity

Tullio Siragusa

Empowering Human Potential: The Synergy of Generative AI and Human Ingenuity Exciting advancements in Generative AI have opened new avenues for creativity and innovation. Balancing Automation and Human Creativity The topic of generative AI often sparks questions about how it impacts work, and the role humans play in the process.

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Will Artificial Creativity Trump Human Creativity?

Rmukesh Gupta

Artificial Creativity on the Rise. While that seems to be a long way away (maybe no long enough), the question that remains to be answered is the following: What is the Future of Creativity. For creative artists: We need to up our game and push boundaries with our creativity, just to continue to remain relevant.