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Turning Reverse Engineering of Business Goals into Strategies

Tullio Siragusa

Turning Reverse Engineering of Business Goals into Strategies. A lot of learning can come from reverse-engineering many things. In business it can be a creative process on how to bring about new change, and innovation. Tech Backstage interviewed Jason Jepson to learn more about reverse engineering.

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Capturing Attention in the Digital Age: A Design Thinking Approach

Tullio Siragusa

Therefore, the strategies used to attract their attention need to be more than just effective; they must be responsible, respectful, and add genuine value to their experience. Thus, the focus shifts to personalized and context-aware strategies that align with the diverse and evolving preferences of the digital audience.