Creative Thinking Engagement Marketing Product Strategy 
BrainZooming
FEBRUARY 26, 2016
We’re big proponents of the value of bringing together a diverse group of people with varied creative thinking skills for strategic planning workshops within organizations and communities. When discussing a strategic planning or innovation strategy engagement with a client, we use the graphic below to design our recommended approach.
BrainZooming
SEPTEMBER 28, 2015
Last week was diverse in the Brainzooming world, as we were engaged in serving clients across many different aspects of what we do. Friday’s priority involved finalizing a new product innovation workshop we’re developing in collaboration with a market research company for one of its clients.
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BrainZooming
APRIL 5, 2016
The objective was to help them become better strategic thinkers and marketers. Since all the companies competed with one another, each one needed to determine its own business strategies. It seems ridiculous to help a company become better at strategic thinking and marketing without being allowed to tell them how to do it.
BrainZooming
MAY 6, 2016
At the 2016 Brand Strategy Conference, Antonia Dean, Director – Marketing, Brand Development, & Strategy at The Estée Lauder Companies covered the strategic thinking ideas behind creating an entrepreneurial environment in a large company. You don’t know how to get a UPC code attached to a new product?
BrainZooming
FEBRUARY 22, 2016
To the far left, they would describe an attractive, market-viable position, albeit one simpler, more direct, more streamlined, or one easier for the organization to target. 10 Keys to Engaging Stakeholders to Improve Strategic Results. Increase focus for your team with productive strategy questions everyone can use.
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