BrainZooming

JUNE 28, 2016

We learned that if we asked executives a series of questions leading to the information needed to complete a strategy plan, they became productive strategy planners. Strategy Implication: Remove the tedious aspects of strategy planning, replacing them with efficient alternative approaches.

Exercises 65

Exercises Strategy Strategy Collaboration 65

BrainZooming

APRIL 5, 2016

The objective was to help them become better strategic thinkers and marketers. Since all the companies competed with one another, each one needed to determine its own business strategies. It seems ridiculous to help a company become better at strategic thinking and marketing without being allowed to tell them how to do it.

Strategic Thinking 40

Strategic Thinking Exercises Underperforming Technical Team Brainstorming 40

BrainZooming

JULY 12, 2016

Reviewing the innovation strategy challenges business executives identified when downloading Brainzooming eBooks , they frequently mention gaining “buy-in” for significant change initiatives. Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas?

Engagement 40

Engagement Strategy Strategy eBook 40

BrainZooming

SEPTEMBER 28, 2015

On Wednesday, I delivered the closing keynote at the Real Time Marketing Lab with a mini-workshop on using strategic thinking super models to help C-suite executives understand social networking and content marketing strategy. FREE Download: “Results!!!

Collaboration 40

Collaboration Strategic Thinking Groups Engagement 40

BrainZooming

FEBRUARY 26, 2016

We’re big proponents of the value of bringing together a diverse group of people with varied creative thinking skills for strategic planning workshops within organizations and communities. We created a fast-paced half-day in-person workshop for a small group of sales and marketing leaders at an animal pharma company.

Collaboration 40

Collaboration Creative Thinking Exercises Groups 40

BrainZooming

MAY 6, 2016

At the 2016 Brand Strategy Conference, Antonia Dean, Director – Marketing, Brand Development, & Strategy at The Estée Lauder Companies covered the strategic thinking ideas behind creating an entrepreneurial environment in a large company. Ask them to provide concrete examples of when they devised creative solutions.

Strategic Thinking 40

Strategic Thinking Underperforming Technical Team Company Culture 40

BrainZooming

APRIL 21, 2017

FREE Download: “Results!!! Creating Strategic Impact” Senior executives are looking for employees who are strong collaborators and communicators while being creative and flexible. In short they need strategic thinkers who can develop strategy and turn it into results. – via “Inside the Executive Suite” .

Strategy 72

Strategy Strategy Underperforming Technical Team Technical Review 72