The Inovo Group

OCTOBER 16, 2019

Independent reporting – They were independent of core corporate functions like R&D, Marketing, and Business Development. They reported directly to the CTO. Focus on innovation not changing others – They were not expected to “make everyone innovative” or change company culture.

System 53

System Innovation Groups Leadership 53

Matthew Griffin

JUNE 1, 2015

Every time I visit a client with a head office in a skyscraper I look out of the window at the ant sized individuals forty or so stories below. Disruption is now closer to your door than it’s ever been before. Disrupt yourself before someone else does and lead the new market rather than being relegated to being a footnote.

Disruption 40

Disruption Industry Competition Marketing 40

Matthew Griffin

JUNE 9, 2015

If you step back thirty years it would be hard to see how anything could usurp or upend any of the world’s largest corporations but today every single one of them from Boeing, GM and IBM to AT&T, Citi and Sears are having to pivot their businesses and find new ways to adapt to the increasing amount of disruption undermining their businesses.

Disruption 40

Disruption Ideation Marketing Policies 40