article thumbnail

7 Website Lessons Learned from Switching to ‘Headless’ CMS

Brunner

To redesign the Brunner website — and handle a large client website redo at the same time (read the case study) — we went with something entirely new for both projects: we utilized Contentful — a leading “headless” content management system (CMS) as the core of our website technology components. But it’s well worth the effort.

article thumbnail

How Innovation Marketing Helps Disruptors Launch New Products

Tullio Siragusa

To remain competitive against newcomers who are typically more agile and creative, established companies should strive to include innovation marketing as a key market strategy, whether it be content, website development or graphics designing.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Keeping Your Business Relevant In The Digital Age

The Human Factor

Review your website content regularly and keep abreast of the latest web design trends to help you keep things fresh. While you might not have the resources for a full-time website manager, you can hire a freelancer or an agency to take care of your web development for you to help you maintain a professional presence online.

article thumbnail

8 Key Areas You Should Consider Outsourcing

The Human Factor

Website Development. If you’ve not already got a website or you’re looking to reinvigorate the one you already have as it’s outdated, consider outsourcing this task to an external agency. Through doing this, you’ll also improve customer engagement and can reach more customers by offering multilingual support.

article thumbnail

IA Summit 10 - Day 1

Boxes and Arrows

By identifying 7 surefire ways to confuse users, John Boykin helps us to understand how to avoid them and make our websites more successful.

article thumbnail

A Beginner’s Guide to Web Site Optimization—Part 1

Boxes and Arrows

The performance metrics are chosen to directly reflect your site’s business goals and might include things like how many product purchases were made on your site (a sales goal), how many people signed up for the company newsletter (an engagement goal), or how many people watched a self-help video in your FAQ section (a customer service goal).