Tullio Siragusa

NOVEMBER 6, 2023

AI Meets Design Thinking: Crafting a People-Centric Business Future Imagine this — a customer service agent can deeply empathize with a frustrated customer because an AI assistant analyzed the customer’s tone and background to provide insights ahead of time. The agent knows just how to console them — that’s the future we can build.

Design Thinking 118

Design Thinking Design Meeting Artificial Inteligence 118

Tullio Siragusa

SEPTEMBER 18, 2023

Beyond the Daily Grind: How Design Thinking Can Illuminate Your Life’s Purpose In the hustle and bustle of our daily lives, it’s easy to get caught up in the routine, to lose sight of what truly matters to us, and to wonder if there’s more to life than the daily grind.

Design Thinking 113

Design Thinking Design Examples Brainstorming 113

Tullio Siragusa

AUGUST 15, 2022

Recession Proof Your Business the Design Thinking Way. No matter the medium of transmission of the news, we know a recession could be imminent. We know that recessions are fearful and can be catastrophic to businesses and people. What Is Design Thinking? What Is a Recession?

Design Thinking 62

Design Thinking Design Underperforming Technical Team Idea Generation 62

Tullio Siragusa

JULY 31, 2023

Encouraging connections with mentors or peers who have taken similar paths can be empowering. Here’s how an organization can thoughtfully respond to a senior leader’s transition. The Choice to Step Down Senior executives, such as a Chief Revenue Officer (CRO), are at the peak of their career, wielding immense power and influence.

Guidelines 118

Guidelines Leadership Examples Culture 118

Moves the Needle

MARCH 1, 2023

It was not unusual to find PM’s who reported into Engineering at the time, the two cases perhaps reflecting the above origin stories. We were “pre-customer” and no, we didn’t IPO without customers. (We We were “pre-customer” and no, we didn’t IPO without customers. But don’t ask how many when we did.)

Management 52

Management Agile Software Design 52

Tullio Siragusa

JULY 3, 2023

Example: After discussing the client’s needs, you might say, “From what you’ve shared, I can see how our standard package may not cover all your needs. Let’s explore how we can customize our offering to better align with your objectives.” We connect with them, remember them, and share them.

Software Review 62

Software Review Software Technical Review Examples 62

Inceodia

JANUARY 30, 2019

Imagine the rocket fuel your innovation teams, the people deeper in your operation who are working to improve and grow your business, would have if they had rich customer insights available to them while they were exploring new ideas. I asked them why they were doing things that way, and discovered we weren’t that far off.

eBook 45

eBook Software Engineering Innovation Data 45