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Creating a Unified Future with Design Thinking: How to Align Sales and Marketing After M&A

Tullio Siragusa

Creating a Unified Future with Design Thinking: How to Align Sales and Marketing After M&A Post-merger and acquisition integration can be a complex and challenging process. In contrast, Design Thinking takes a collaborative and iterative approach that involves empathy, experimentation, and continuous improvement.

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The Personality of a Business: More Than Just a Brand Image

Tullio Siragusa

Design Thinking: Sculpting Business Personality A business’s personality is like an iceberg. The brand image might be the tip that’s visible, but beneath lies a colossal structure of values, actions, and ethos. Design Thinking isn’t just a buzzword; it’s a strategic approach that places humans at the core of business solutions.

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How Traditional Ad and PR Agencies Can Compete with Tech Companies in the Digital Era

Tullio Siragusa

By differentiating themselves through these strategies, traditional advertising and public relations companies can remain competitive and continue to offer valuable services to businesses in an increasingly self-service tech-driven market.

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Cultivating Emotional Intelligence for Success in a Digital World

Tullio Siragusa

We’ll also discuss practical tips and strategies for cultivating EQ in our lives. Tips and Strategies for Developing Emotional Intelligence Self-awareness The first step in cultivating emotional intelligence is developing self-awareness. Pay attention to your emotions, thoughts, and reactions in different situations.

Tips 114
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15 most important Innovation Theories your company should be using

Idea to Value

The TRIZ acronym comes from it’s original Russian name, and in English it is often referred to as a “theory of inventive problem solving” or TIPS. At its core, the framework is a collection of strategies and tools for finding inventive solutions to difficult problems. 5 – Design Thinking.

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Future Trends 2021: Purpose & Co-creation

Be-novative

Such findings have implications for your company’s talent-management strategy and its bottom line. In the next five years, the world will see more projects than ever according to Antonio Nieto-Rodriguez, Co-founder of the Strategy Implementation Institute. People who live their purpose at work are more productive than people who don’t.

Trends 52
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Unlocking B2B Sales: The Magic of Empathy, Storytelling, and Problem Solving

Tullio Siragusa

What strategies have you tried so far?” Instead, you’re able to focus on strategy and growth, confident that your IT infrastructure is stable and secure, all thanks to our comprehensive IT management system.” Can you tell me more about the challenges you’ve been facing?