Tullio Siragusa

SEPTEMBER 25, 2023

Airbnb underwent a significant rebranding process that aimed to shift its identity from merely being a travel accommodation facilitator to a more comprehensive brand built around belonging, trust, and sharing. However, over time, Airbnb succeeded in positioning itself as a brand focused on community, belonging, and unique travel experiences.

Design Thinking 118

Design Thinking Tips Design Training 118

Idea to Value

JULY 21, 2017

However, in every case, it is beneficial for a company to look inwards and see whether their people, processes and leadership are acting more as innovation enablers, or bottlenecks. Suggested viewing: 12 – Disruptive Innovation. The problem is that disruptive innovation is a force, not a tool.

Company 248

Company Underperforming Technical Team Brainstorming Design Thinking 248

Leapfrogging

FEBRUARY 12, 2024

The focus on innovation encourages attendees to think outside the box, embrace new challenges, and seek cutting-edge solutions in their professional roles. A speaker specializing in innovation can also highlight trends, emerging technologies, and industry disruptions, providing valuable context for future strategic planning.

Technical Review 100

Technical Review Innovation Engagement Conference 100

Paul Hobcraft

NOVEMBER 29, 2016

What are the new paradigms in innovation? Impact investing for social good through new innovation- a growing momentum? Renewing Innovation through the Social Innovation Agenda. Learning to absorb new knowledge for innovation. The use of this Executive Innovation Work Mat is to resolve this “gap”.

Innovation 120

Innovation Collaboration Disruption Marketing 120