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Hackathons: The Marathon of Innovation

Imaginatik

In mobile apps, video games, and web development, a lot of progress was made with this tool. Thought should also be given on how to challenge your team and focus the Hackathon considering the kind of engagement that is being sought and the type of teamwork atmosphere that these events generate.

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Top 4 Skills To Help You Succeed In A Digital World

The Human Factor

When looking at skills for modern marketers , content writing is often overlooked but in reality, content is at the heart of digital marketing, which means that you need to have exceptional writing skills to be able to produce great content that will engage and connect with your audience. Graphic Design. Social Media.

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How Innovation Marketing Helps Disruptors Launch New Products

Tullio Siragusa

This includes research into the needs of customers, concept and prototype tests with customers, and developing plans on how to market these new products in a saturated market. In the process of the development of a product, innovation marketing has the task of involving customers to gain insights and validation continuously.

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Keeping Your Business Relevant In The Digital Age

The Human Factor

Learn how to create and implement a social media marketing strategy to help you deliver the best results for your business. Keep your website is up to date. Your website is the door to your business, and it’s important that it performs. Use digital marketing to your advantage.

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8 Key Areas You Should Consider Outsourcing

The Human Factor

With the knowledge of how to make your business stand out from the crowd, you’ll have a brilliant marketing campaign in no time at all. Website Development. If you’ve not already got a website or you’re looking to reinvigorate the one you already have as it’s outdated, consider outsourcing this task to an external agency.

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A Beginner’s Guide to Web Site Optimization—Part 1

Boxes and Arrows

Web site optimization, commonly known as A/B testing, has become an expected competency among many web teams, yet there are few comprehensive and unbiased books, articles, or training opportunities aimed at individuals trying to create this capability within their organization. A/B vs. multivariate.

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IA Summit 10 - Day 1

Boxes and Arrows

In his talk, Kevin covers prototyping tools, the tradeoffs between static wireframes and dynamic prototypes, how to make the transition to interactive prototypes. He also covers some tips about how to use Axure, the prototyping tool he’s used at Ascentium, to gain momentum and get clients.