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My innovation journey (so far)

Jeffrey Phillips

Market evidence will tell you that most of new product innovations fail in the first year. Managers can squeeze out a few more percentage points of profit on existing products without significant risk. Let's get back to doing the important work - innovating products, services, experiences and business models.

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Open innovation & crowdsourcing resources

Board of Innovation

Research & development platforms Innocentive – open innovation problem solving IdeaConnection – idea marketplace and problem-solving Yet2.com Research & development platforms Innocentive – open innovation problem solving IdeaConnection – idea marketplace and problem-solving Yet2.com

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Part 1: Accelerating the impact of Innovation Campaigns

Values Centered Innovation

Develop stronger marketing and branding. To transform MARKETING AND BRANDING, innovative solutions are needed for: Reshaping sales and marketing, while ensuring that sustainability is part of the brand. The leaders in Product Development? Organization Development? Implement disruptive technologies.