The Fallacy of the Aha Moment & Overnight Success in Innovation
Innovation Excellence
MAY 4, 2020
A good 7 years after the visit, Darwin had just managed to narrow in on the key concepts, and had created a 35-page pencil draft of the theory. The end result was an adhesive that was very weak but reusable as it peeled off without leaving stains. However, as with Post-Its, sales were quite poor in the beginning.
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