How to Optimize Email Marketing for the New Normal of COVID-19
Brunner
OCTOBER 20, 2020
Three key influential aspects of an impactful email strategy are send times, engagement, and content. Email Engagement on the Rise. Engagement is an essential part of effective email strategies. In the last 12 months, 78% of marketers have seen an increase in email engagement (Not Another State of Marketing, 2020).
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