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The Role of Innovation in New Product Development: Three Approaches for Success

Qmarkets

Innovation is essential throughout the entire new product development (NPD) process, but nowhere is it more key than it is in the Fuzzy Front End (FFE) stage. FFE is the starting point of NPD and is where new product ideas are generated before entering the formal development process.

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Good Ideas Often go Nowhere: Here’s What You Can Do About It

The Inovo Group

Eric Yuan, the founder of Zoom, was one of the first 20 employees of WebEx that was acquired by Cisco Systems in 2007. Using Collaborative Concept Evaluation Not all input aggregators and crowd voting systems focus on both the idea and the crowd. A collaborative concept evaluation tool like Rationalize is one of the exceptions.

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Great to Good Innovation

IdeaSpies

They were inventors of the 20th Century; many of which gave rise to the said products. Jack Ma (2000), Jeff Bezos (2003), Mark Zuckerberg (2004), Reed Hastings (2007), Brian Chesky (2008), Travis Kalanick (2009), Anthony Tan (2012). Now, how about these? They were also inventors, but of the 21st Century.

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Great to Good Innovation

IdeaSpies

They were inventors of the 20th Century; many of which gave rise to the said products. Jack Ma (2000), Jeff Bezos (2003), Mark Zuckerberg (2004), Reed Hastings (2007), Brian Chesky (2008), Travis Kalanick (2009), Anthony Tan (2012). Now, how about these? They were also inventors, but of the 21st Century.

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Great to Good

IdeaSpies

They were inventors of the 20th Century; many of which gave rise to the said products. Jack Ma (2000), Jeff Bezos (2003), Mark Zuckerberg (2004), Reed Hastings (2007), Brian Chesky (2008), Travis Kalanick (2009), Anthony Tan (2012). Now, how about these? They were also inventors, but of the 21st Century.

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Part 1: Accelerating the impact of Innovation Campaigns

Values Centered Innovation

In a 2007 McKinsey Quarterly article on “Leadership and Innovation,” the authors made it quite clear that “Innovation is a core driver of growth, performance and valuation.” For example: To transform GROWTH, innovative solutions are needed for: Generating disruptive business models – and responding to competitor disruptions.

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The Importance of Persistence: Building an Innovation System for the Long-term

The Inovo Group

Many companies succumb and invest in showy innovation activities (see this article for some humorous examples). A 2007 study by M. Most corporate business functions – new product development (NPD), quality, sales, R&D, marketing, etc. There are examples of success. Future-Focused CEOs Bring Innovation.

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