2010 2015 Design Marketing 
Destination Innovation
MARCH 16, 2018
In 2010 the Gillette brand which is owned by Proctor and Gamble held 70% of the US market for razors. It boasted continuous innovation in product design and enjoyed a gross margin of around 60%. Its market share has now slid to around 50%. Like many DTC brands their marketing has been driven by social media activity.
The BMI Lab Blog
JUNE 29, 2022
Alex Osterwalder defines a business model as “a set of assumptions or hypotheses” and Michael Lewis claims that “all it really meant was how you planned to make money” (Ovans, 2015). 2008), or, more simply, the value proposition (Teece 2010). Drawing on the argument from Morris et al.
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Boxes and Arrows
SEPTEMBER 13, 2016
One of our finest tasks as designers is to filter the abundance of choice into easily digestible bits. This requires an endeavor into product psychology and the art of designing with purpose and intent. Stakeholders in design. All design has at least two stakeholders. Otherwise it is not design, but art.
The BMI Lab Blog
JULY 28, 2022
However, a business model shouldn’t be innovated or improved ad-hoc in a “one-and-done” fashion – instead due to its importance and the dynamic changing market conditions it should be updated and checked continuously on a regular basis. This figure shows how competitive advantage is generated over a market lifecycle.
Paul Hobcraft
NOVEMBER 29, 2019
We are far to slow in Government policy in providing incentives and organizing the capital markets to raise, distribute and commit to investment levels that are necessary to make this transition. The Emissions Gap Report has been produced annually since 2010. Presently we are not making the essential investments we need to make.
Innovation 360 Group
SEPTEMBER 6, 2015
The Creativity Era: fast-moving markets, hyper competition and companies’ shrinking lifespan…. There is a continuous and critical need for reinvention, especially in highly competitive industries, or technology-driven fields where every discovery might reshape the market configuration.
Qmarkets
APRIL 24, 2017
Budapest, Hungary - September 7, 2015: Children's shoes from war refugees at the Keleti Railway Station. Using prediction markets to forecast future crises. The first is the so-called prediction markets, the stock-exchange-like platforms aimed at predicting the probability of events by assigning a market value to each prediction.
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