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Intrapreneurship at Telefonica: innovation calls, and lean-startup development at the menu

Rapid Innovation in digital time

Susana Jurado is Head of Innovation Portfolio-Product Innovation at Telefónica since 2015. She has developed expertise in Early Stage Innovation model, and the Lean Startup methodology, co-authoring the Lean Elephants whitepaper.

LEAN 84
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Intrapreneurship at Telefonica: Innovation Calls and Lean-Startup Development on the Menu

Innovation Excellence

Susana Jurado is Head of Innovation Portfolio-Product Innovation at Telefónica since 2015.

LEAN 71
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71 Innovation Methodologies

Open Innovation EU

Innovation Cycle (Avans). The Lean Startup (Ries). The Lean Enterprise. New Product and Development Service Process (Hauser). Innovation Circle (Berenschot). Delft Product Innovation Model (Buijs). Focus stage: Growth Published: 2015 more…. Citizen-Drive Innovation (World Bank).

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From product to business model innovation: TICK, the laundry on demand service from Migros.

The BMI Lab Blog

In fact, achieving results from a business model innovation process is possible with proper guidance and resources. At BMI Lab we have helped businesses that are experienced in product innovation but new to business model innovation. But of course, this kind of innovation is what we call incremental innovation.

Groups 49
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11 Paradoxes of Entrepreneurial Thinking: why entrepreneurship can hardly be taught

Open Innovation EU

Product innovation processes in small firms: Combining entrepreneurial effectuation and managerial causation. Journal of Product Innovation Management, 31(3), 616–635. Journal of Product Innovation Management, 30(5), 812–820. When to be creative, when to be managerial. Berends, H., Jelinek, M., Corbett, A.,