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Swipe Up: How Social Commerce is Changing an Industry

Brunner

NOVEMBER 22, 2019

If you’re a B2C retail brand, chances are eCommerce is a priority, but how strong is your social commerce presence when it comes to a 2020 marketing plan? Facebook’s advertising platform is the main driver for their social commerce business. Enables online retailers to reach new markets and audiences with targeted advertising.

Industry 40
Industry Change Technical Review Trends 40
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User Research With Small Business Owners: Best Practices and Considerations

Boxes and Arrows

NOVEMBER 24, 2015

Does it matter if your study participants are from B2B vs. B2C companies? If the product you’re testing or exploring touches upon tools and services already in use, it can be motivating to frame user interviews as an opportunity to shape the future of the offering being reviewed. advertising, marketing, journalism, PR).

Tips 65
Tips Study Underperforming Technical Team Report 65
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