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How Should Your Business Find the Next Big Thing?

IdeaScale

In pop culture, the story of innovation is sudden as a brilliant idea arrives in a flash of genius. The reality of innovation is usually far less dramatic, with hundreds of people at dozens of companies chipping away at a rock and discovering, to their surprise, that all those years of chipping have yielded a beautiful statue.

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Unlocking Innovation with Data, Creativity, and Automation

Tullio Siragusa

Tech Backstage interviewed Alex Garcia Gonzalez to learn more about his journey from adopting a dog, to building one of the biggest B2B pet care companies in Mexico. The success of Alex’s company, Pet Markt Co, was a combination of creativity, data, and automation. Data is the lifeblood of any business. Creativity.

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How Traditional Ad and PR Agencies Can Compete with Tech Companies in the Digital Era

Tullio Siragusa

How Traditional Ad and PR Agencies Can Compete with Tech Companies in the Digital Era WPP, Publicis, and Interpublic are three of the largest multinational advertising and public relations companies in the world. Apart from WPP, Publicis and Interpublic, other key players in the region include Dentsu, Omnicom, and Havas.

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Exponential Growth: the technological evolution dictating new business models

mjvinnovation

He lectures on how linear thinking has been superseded by exponential thinking in many companies. For him, these thousands of minds become an extension of the company itself. These consumers love, advertise and are able to spend days in kilometer-long lines to be the first to buy the new iPhone.

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Innovation Outposts in Silicon Valley – Going to Where the Action Is

Corporate Innovation

For decades, large companies (see Figure 1 below) have set up R&D labs outside their corporate headquarters , often in foreign countries, in spite of having a large home market with lots local R&D talent. These remote R&D labs offered companies four benefits. These remote R&D labs offered companies four benefits.

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Innovation Outposts in Silicon Valley – Going to Where the Action Is

Corporate Innovation

For decades, large companies (see Figure 1 below) have set up R&D labs outside their corporate headquarters , often in foreign countries, in spite of having a large home market with lots local R&D talent. These remote R&D labs offered companies four benefits. These remote R&D labs offered companies four benefits.

article thumbnail

Innovation Outposts in Silicon Valley – Going to Where the Action Is

Corporate Innovation

For decades, large companies (see Figure 1 below) have set up R&D labs outside their corporate headquarters , often in foreign countries, in spite of having a large home market with lots local R&D talent. These remote R&D labs offered companies four benefits. These remote R&D labs offered companies four benefits.