BrainZooming

DECEMBER 2, 2015

When a brand strategy change is planned, what happens first? An earlier “Inside the Executive Suite” article from Armada Corporate Intelligence addressed this important brand strategy question about how changes are rolled out to the public. Increase focus for your team with productive strategy questions everyone can use.

Strategy 40

Strategy Strategy Engagement Marketing 40

Your Ideas are Terrible

NOVEMBER 8, 2016

Ever been in a product strategy meeting and unable to answer this simple question: So who is our customer? High-functioning teams use personas in every customer-facing decision: feature design, usability, landing pages, content, advertising campaigns, etc. So… just who is our customer anyway? Customers have different needs.

Innovation 61

Innovation Guidelines Design Tools 61

Acuvate

JANUARY 31, 2023

With commercialisation in mind, we will see business applications extending to sectors such as marketing, advertising, legal and customer services. Introduction Artificial Intelligence (AI) has the potential to change our lives for the better. But jobs changed. Society as a whole changed. Today it’s less than 2%.

Artificial Inteligence 145

Artificial Inteligence Trends ChatGPT Generative AI 145