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IA Summit 09 - Day 1

Boxes and Arrows

Portable Research: Observing Users on the Go – Nate Bolt As technology becomes increasingly portable, mobile, and ubiquitous, new challenges to traditional ethnographic user research arise. Yet UX designers don’t always seek to understand the advertising business model so they can maximize revenue.

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User Research With Small Business Owners: Best Practices and Considerations

Boxes and Arrows

What is motivating is providing small business owners and their employees with information and tips on how to run the business successfully: things like offering free accounting software, coaching on social media best practices, and personal access to a member of the support team for assistance. This isn’t a bad thing.

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Brands In Memoriam 2012

CorporateIntel

Can you imagine a good reason to continue two separate editorial teams? Can you imagine the same editorial team producing two presumably different publications? Have you tried to sell display advertising lately for vertical online editorial products? I don’t think that’s the whole story.

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We Don’t Research. We Build.

Boxes and Arrows

But self-education, the freelance “UX Team of One,” and Twitter conversations can’t really match the learning and practice potential of working with others, so I keep looking for full-time UX opportunities. This produces a tension when we come to demonstrate our value to their companies, their products, and their vision.