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How Traditional Ad and PR Agencies Can Compete with Tech Companies in the Digital Era

Tullio Siragusa

How Traditional Ad and PR Agencies Can Compete with Tech Companies in the Digital Era WPP, Publicis, and Interpublic are three of the largest multinational advertising and public relations companies in the world. Apart from WPP, Publicis and Interpublic, other key players in the region include Dentsu, Omnicom, and Havas.

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This air cooling system for the slums uses plastic bottles and requires no electricity

Idea to Value

By drilling holes in a board and cutting plastic bottles (which themselves are widely available for free as a litter problem) into funnels for the air, the solution and design are simple enough that 25,000 homes have already been able to implement it. What other social innovations like this have you seen?

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The Hyper-personalization Data and Privacy Debate?-?Solved

Tullio Siragusa

The Tech Backstage Podcast is a live streamed video podcast that goes behind the scenes with today’s leaders of industry to learn what technologies are solving business problems, and how Design Thinking applied to the future of technology is impacting the world. Traditional marketing refers to any type of marketing that isn’t online.

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Unlocking Innovation with Data, Creativity, and Automation

Tullio Siragusa

The Tech Backstage Podcast is a live streamed video podcast that goes behind the scenes with today’s leaders of industry to learn what technologies are solving business problems, and how Design Thinking applied to the future of technology is impacting the world. Clearly, there is room for improvement! “By

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Strategies for Successfully Establishing Sales in a New Market

Tullio Siragusa

In this blog post, we’ll walk through key steps that a sales leader should take to establish sales in a new market, including conducting market research, designing a sales plan, building the right sales team, and establishing key partnerships. Advertise job openings in relevant industry publications and online job boards.