Advertising Engagement Product Development Software Developers 
Collective Innovation
AUGUST 14, 2017
Focus groups are also an important avenue to have an open conversation about new products, brand perception and advertising. An engaged social media is an incredible tool to learn about customers needs and problems. Knowing your customer means also knowing how they really feel about the company.
Corporate Innovation
DECEMBER 17, 2015
As the eyes and ears of the parent corporation, a new Innovation Outpost’s first priority is to “sense” innovations by actively engaging with the Innovation Cluster. Before moving to Stage 3, the Innovation Outpost must answer these 5 questions: Do we have corporate buy-in to build a product? What solution are we productizing?
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Corporate Innovation
DECEMBER 17, 2015
As the eyes and ears of the parent corporation, a new Innovation Outpost’s first priority is to “sense” innovations by actively engaging with the Innovation Cluster. Before moving to Stage 3, the Innovation Outpost must answer these 5 questions: Do we have corporate buy-in to build a product? What solution are we productizing?
Corporate Innovation
DECEMBER 17, 2015
As the eyes and ears of the parent corporation, a new Innovation Outpost’s first priority is to “sense” innovations by actively engaging with the Innovation Cluster. Before moving to Stage 3, the Innovation Outpost must answer these 5 questions: Do we have corporate buy-in to build a product? What solution are we productizing?
Steve Blank
DECEMBER 17, 2015
As the eyes and ears of the parent corporation, a new Innovation Outpost’s first priority is to “sense” innovations by actively engaging with the Innovation Cluster. Before moving to Stage 3 and building products, answering these 5 questions can save a ton of resources, time and frustration: Do we have corporate buy-in to build a product?
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