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8 Types of Innovation in Business: A Comprehensive Guide

Qmarkets

The following six key types of innovation in business each serves a distinct purpose, together comprising a comprehensive innovation strategy that touches upon different aspects of business operations and market positioning. For businesses, fostering a culture that embraces experimentation and learning is key to sustaining innovation.

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Bring Startup Speed to your Innovation Team with Personas

Your Ideas are Terrible

All personas serve the same purpose: to help innovation teams empathize with customers and create solutions to solve their problems. High-functioning teams use personas in every customer-facing decision: feature design, usability, landing pages, content, advertising campaigns, etc. Personas are used … well … everywhere.

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From product to business model innovation: TICK, the laundry on demand service from Migros.

The BMI Lab Blog

In fact, achieving results from a business model innovation process is possible with proper guidance and resources. At BMI Lab we have helped businesses that are experienced in product innovation but new to business model innovation. But of course, this kind of innovation is what we call incremental innovation.

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