Five Unicorn Scaleup Strategies
Leapfrogging
FEBRUARY 21, 2023
You use the term “ScaleUp” …how is that different than startup and why does it deserve a special designation? Inertia gets the blame for waning product performance and competitiveness, feature fatigue, and poor innovation pipeline throughput. Of course, not all friction is bad. It’s a much different situation today.
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