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Internal Branding Strategy – 3 Ways to Be Smarter than United Airlines

BrainZooming

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.

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Strategy to Execution to enable Intelligent Enterprise

Rmukesh Gupta

Suppose that the organisation has a history of not being able to come up with breakthrough innovations, cant suddenly develop them. Converting Strategy to behaviour: If the strategy development process results in a 10 slide powerpoint to explain the strategy, we can be sure that the execution of that strategy is going to be challenging.

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The Dangers of Legacy Thinking

Daniel Burrus

For example, Delta Airlines’ entire fleet in the United States was temporarily grounded because of computer problems—the second shutdown over a period of six months also shutting down the carrier’s website and mobile apps. One example is agility—the ability to respond quickly to changing events and market conditions.

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What is Digital Transformation in Business and Why is it Important?

Moves the Needle

Digital products in the hands of customers, such as banking, airline or music apps, represent the last piece of the digitization puzzle since many of the back-end systems and processes became computerized over the last several decades. Successful companies look to acquisition, outsourcing, co-development, or a combination of these options.

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From idea to RedDot Design Award in 6 months

Board of Innovation

Form a great team: the hipster, the hacker, the hustler. Here’s the story of how that team went against the grain to bring innovation from sticky post to reality. Furthermore trending technology such as AI and robotics challenge today’s market and Vanderlande’s business model. Unplug from the organization.

Design 52
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From idea to RedDot Design Award in 6 months

Board of Innovation

Form a great team: the hipster, the hacker, the hustler. Here’s the story of how that team went against the grain to bring innovation from sticky post to reality. Furthermore trending technology such as AI and robotics challenge today’s market and Vanderlande’s business model. Unplug from the organization.

Design 52
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Robotic Process Automation: what changes with the automation process

mjvinnovation

Financial market service organizations are at the forefront of the Robotic Process Automation movement, discovering ways to use software to streamline business processes without increasing employee numbers or costs. Many RPA problems stem from poor management of expectations. Robotic Process Automation: how it works in practice.

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