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Internal Branding Strategy – 3 Ways to Be Smarter than United Airlines

BrainZooming

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.

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The Dangers of Legacy Thinking

Daniel Burrus

For example, Delta Airlines’ entire fleet in the United States was temporarily grounded because of computer problems—the second shutdown over a period of six months also shutting down the carrier’s website and mobile apps. One example is agility—the ability to respond quickly to changing events and market conditions.

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What is Digital Transformation in Business and Why is it Important?

Moves the Needle

Digital products in the hands of customers, such as banking, airline or music apps, represent the last piece of the digitization puzzle since many of the back-end systems and processes became computerized over the last several decades. Successful companies look to acquisition, outsourcing, co-development, or a combination of these options.

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Why you need extreme constraints to fuel innovation

hackerearth

The team calls itself a curiosity driven research group at Stanford, trying to invent novel technologies with clinical applications with a current focus on resource-poor settings. CEO Marissa Mayer offered the same opinion writing for Businessweek in 2006: Some of the most innovative ideas have come from marketing and advertising.

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Robotic Process Automation: what changes with the automation process

mjvinnovation

By 2020, automation and artificial intelligence will reduce the needs of employees in shared service centers by up to 65%, according to Gartner, who also says that the RPA market will exceed $ 1 billion worldwide by 2020. Many problems with RPA stem from poor management of expectations. Set expectations. Seek expert help.

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Robotic Process Automation: what changes with the automation process

mjvinnovation

Financial market service organizations are at the forefront of the Robotic Process Automation movement, discovering ways to use software to streamline business processes without increasing employee numbers or costs. Many RPA problems stem from poor management of expectations. Robotic Process Automation: how it works in practice.

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Now Streaming: Extreme Creativity with Vickie Howell

BrainZooming

EAG: I think it’s the fact that when you saw that the market wasn’t doing what it had been doing, you took things into your own hands and found a way to do it anyway. I was watching this all develop over the course of about eight years. What I’d also like to do is investigate: can we sell this to an airline? I’m like, WHAT?!