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Unlocking B2B Sales: The Magic of Empathy, Storytelling, and Problem Solving

Tullio Siragusa

Unlocking B2B Sales: The Magic of Empathy, Storytelling, and Problem Solving In the realm of B2B sales, navigating the intricate web of clients’ needs, identifying their pain points, and offering them appropriate solutions requires a perfect blend of skill and art. What strategies have you tried so far?”

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Unlocking Innovation with Data, Creativity, and Automation

Tullio Siragusa

Tech Backstage interviewed Alex Garcia Gonzalez to learn more about his journey from adopting a dog, to building one of the biggest B2B pet care companies in Mexico. In the world of b2b tech, data is even more important. A recent study by Forbes Insights found that data-driven innovation is the key to success for B2B tech companies.

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Orchestrating Design Thinking and AI for a People-Centric Business Future

Tullio Siragusa

It’s a shift from business-to-business (B2B) and business-to-consumer (B2C) models to a more human-centric model: People-to-People (P2P). This model places people — not merely as consumers, but as individuals with unique needs, desires, and values — at the core of business strategies. market with sustainable energy products.

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My 5 S for future Innovation: Smart, Stacks, Scale, Storage, and Software

Paul Hobcraft

“The bold intention is to create a unified, AI-assisted developer experience with deep integration of the event management, data and analytics services of MindSphere into Mendix, to create the world’s leading Low-Code and (Industrial IoT platform” (Mindex Quote). That got my attention. The IoT stack is becoming the “Thing Stack”.