Paul Hobcraft

SEPTEMBER 14, 2018

Recently, I got caught up in some announcement by Siemens, where they announced the acquisition of Mendix, the Low-Code providers, for the explicit purpose to combine Mendix with Siemens MindSphere, claiming it has the potential to cover off all elements of the Smart App Stack. That got my attention.

Software Review 189

Software Review Software Technical Review Design 189

Innovation 360 Group

SEPTEMBER 6, 2015

New customer mind-set, power of influencing other buyers’ opinion and higher expectations , easily communicated through social medias or other channels (TripAdvisor or Booking.com and their respective customer reviews are perfect examples of this revolution in B2C activities). To read the full SUP46 annual report, [link].

Creativity 45

Creativity Technical Review Competition Software Review 45

Boxes and Arrows

NOVEMBER 24, 2015

There’s quite a bit of variation in terms of business environment, priorities, strategies and other factors across different types of businesses. Does it matter if your study participants are from B2B vs. B2C companies? Reporting tip #1: Provide context. Reporting tip #2: Limit, but embrace, variation.

Tips 65

Tips Study Underperforming Technical Team Report 65

The Inovo Group

APRIL 17, 2017

In these companies, the CEO drives the digital vision and strategy (41% of these CEOs set the digital strategy, while 59% understand and support it). Less than a quarter (22%) of organizations have a well-defined digital transformation strategy, while 36% were either considering or planning a strategy and 29% had no strategy at all.

Disruption 40

Disruption Artificial Inteligence Technical Review Tips 40

Brunner

JANUARY 5, 2024

Then you spot it — a competitor’s ad for a similar item, complete with a discount code and free shipping. It’s called retail media advertising, and it’s changing digital advertising to the tune of billions in ad spend from both B2B and B2C brands. How Does Retail Media Advertising Work? billion in 2020 to $45.38 billion in 2023.

Software Review 52

Software Review Data Marketing Report 52

Integrative Innovation

JANUARY 27, 2016

Another example is the recently introduced strategy framework by Martin Reeves, Knut Haanæs, and Janmejaya Sinha from BCG. Here, dedicated strategies and innovation approaches are defined for different business environments, characterized by the factors predictability, malleability and harshness (see figure below).

Underperforming Technical Team 40

Underperforming Technical Team Big Data Innovation Technical Review 40