Banking Marketing Reference Underperforming Technical Team 
Daniel Burrus
JULY 17, 2019
This is what I refer to as “legacy thinking.” As you probably know, legacy technology refers to old forms of technology that are simply no longer optimal. A more serious example occurred last year when the British bank Tesco shut down online banking after 40,000 accounts were compromised. Legacy Thinking Defined.
Moves the Needle
JANUARY 30, 2019
The digitization might be specific internal processes, tools, or operational components, or can refer to a complete revamp of a company’s products and services. But enterprise organizations have been known to exhibit “not built here” syndrome, meaning, they don’t trust solutions that weren’t developed in-house. The term is not new.
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Boxes and Arrows
NOVEMBER 19, 2009
As I transitioned from academia to industry, I discovered that while mobile UX was discussed, it wasn’t discussed from the same broad frame of reference that I was used to within the confines of a research-based institution. Most banks offer both tele-banking and online account access. Other interfaces are not.
Moves the Needle
AUGUST 14, 2018
Methods are needed that focus on the customer experience, allow us to adapt to new information, and help us make decisions based on market-based evidence. When designing something, (ie: a technology, a product, a marketing material…) it is paramount to keep the needs of the end user in mind.
Board of Innovation
JUNE 5, 2022
What if you were charged a fee for delivering a bad customer experience? What if you owned your own bank? Smart assistants like Alexa (Amazon), Google Assistant (Google) or Siri (Apple) are the first mass-market examples of how voice interfaces could look like in the future. What if you only had voice to interact with users?
Gregg Fraley
JANUARY 19, 2015
This article will likely be part of a book on the front end of innovation that’s in development, stay tuned. How to effectively do Mash-Ups, either alone or with a team, is not a simple answer. The colloquial usage of the term usually refers to music or video. Meanwhile I hope you find this guide useful.
Boxes and Arrows
SEPTEMBER 7, 2011
This happened to me recently with my credit card: the card issuer and the bank backing it seemed to disagree who was responsible for my problem. Bad experience. Indi Young developed this technique and detailed it in her book Mental Models (Rosenfeld Media, 2008) [2]. Each blamed the other. I got caught in the middle. Conclusion.
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