Remove Blog Remove Ideation Remove Social Innovation Remove Software Review
article thumbnail

The Importance of Staying Scrappy in an AI-Driven Era

Tullio Siragusa

Customer research, user testing, concept ideation — these tasks require a deep understanding of human needs and emotions. Companies should invest in design thinking, ethnographic research and other human-centric innovation methods. However, bigger isn’t always better when it comes to innovation.

article thumbnail

Lead Scoring in B2B Sales: Transforming the Process with Design Thinking

Tullio Siragusa

In this blog, we will explore how to use Design Thinking to score leads in a B2B environment, and why this approach can be a game-changer for your sales strategy. Step 4: Create a Prototype Based on your ideation, it’s time to create a prototype of your lead scoring system. Click Here Blog Subscrition Here Email*

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Strategies for Successfully Establishing Sales in a New Market

Tullio Siragusa

In this blog post, we’ll walk through key steps that a sales leader should take to establish sales in a new market, including conducting market research, designing a sales plan, building the right sales team, and establishing key partnerships. Ideate: Generate a wide range of ideas for solutions.

article thumbnail

Blending Metrics and Empathy with Design Thinking: The New Paradigm in Leadership

Tullio Siragusa

For example, a metrics-driven leader may set a specific revenue growth target, track sales data weekly, and consistently review performance metrics to rally the team to hit established goals. Ideate and Prototype: Advocate for a culture of brainstorming, experimentation, and iteration.

article thumbnail

Recession Proof Your Business the Design Thinking Way

Tullio Siragusa

Ideate and Collaborate. This step can be improvised, redesigned, or even rejected through a series of critiques and reviews. Blog Subscrition Here Email*. The customers, and the employees. That alignment is the secret sauce to recession proofing your business. There is no room for egos in this phase.

article thumbnail

Digital Civic Engagement in the age of Covid-19, BLM, and Economic Recovery

Qmarkets

Thus, Civic Engagement has promptly become top of the agenda for many authorities looking to gain valuable insight into communities when prioritization and management of their activities is vital due to strained budgets.