Jeffrey Phillips

JANUARY 6, 2017

Recently I read a nice article in Inc Magazine about 10 Innovation Killers. That factor was "create an obstacle course for ideas". What's wrong with an obstacle course? Shouldn't the best ideas be the result of an obstacle course? Ideas, by themselves, are never going to make it through an obstacle course.

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Course Innovation Resources Brainstorming 113

Jeffrey Phillips

SEPTEMBER 11, 2017

One approach would be to focus on the "short term", what can innovation do for us to put better products on the shelves in less than 90 days. The general answer to that, given product development cycles, channel issues and customer awareness is: no much, except perhaps in the virtual world.

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Creativity Innovation Disruption Product Development 161

BrainZooming

MAY 27, 2016

Or the competitor that drags all the other competitors kicking and screaming into a new market reality. Of course, you know what the RIGHT answer is! – Mike Brown. Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas? One that drags its feet?

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Creativity eBook Strategic Thinking Exercises 53

Idea to Value

MARCH 7, 2022

That could be a new product, of course, which is what people usually think of. To do it for real requires ideation, of course, but then incubation (going from an idea to something you could get customer feedback from) to acceleration (bringing the new thing to market). Magazine Great Leadership Speaker.

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Innovation Technical Review Creativity Leadership 246

Collective Innovation

AUGUST 14, 2017

This can include information about the company internally, customer information, market information, sales velocity, competitive information and numerous other metrics. This market has grown incredibly sophisticated with advanced features available on platforms that are simple enough for all the decision makers in the company to use.

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Survey Artificial Inteligence Data Analysis 40

Adam Hartung

AUGUST 6, 2015

Of course you would. Are you in growth markets, creating new products with new technologies that meet unmet needs and have the potential to completely change your business? So the Managing Director, Glenn Milnes, and Chief Marketing Officer, Jeff Ross, set about to see what they could do to become a $100M business.

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Trends How To Technical Review Brainstorming 36