Design Guidelines Product Strategy Project 
Leapfrogging
APRIL 19, 2024
When communication is effective, it fosters a sense of community, reduces feelings of isolation, and empowers your team members to collaborate more openly and effectively, leading to enhanced project outcomes. Strategies for Seamless Communication In the digital age, virtual teams need to master the art of seamless communication to thrive.
Boxes and Arrows
JANUARY 7, 2013
This is an excerpt from from Kim Goodwin’s excellent Designing for the Digital Age. Project Management for Stakeholder Interviews. Most marketing people will immediately view designers as allies who will promote a customer-centric point of view. It is quite long, so we’ve broken it into several sections.
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Qmarkets
JULY 8, 2017
Can guidelines for innovation be created? Companies are realizing that all their personnel can help contribute to the ideation process – not just a designated few. Other companies are going even further afield and turning to their customers or the general public to help them solve problems and create new products. .
Qmarkets
APRIL 24, 2017
Can guidelines for innovation be created? Companies are realizing that all their personnel can help contribute to the ideation process – not just a designated few. Other companies are going even further afield and turning to their customers or the general public to help them solve problems and create new products. .
Your Ideas are Terrible
NOVEMBER 8, 2016
Ever been in a product strategy meeting and unable to answer this simple question: So who is our customer? Basic design. High-functioning teams use personas in every customer-facing decision: feature design, usability, landing pages, content, advertising campaigns, etc. So… just who is our customer anyway? Skip fancy.
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