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BrainZooming
APRIL 6, 2016
I am in New York today delivering a Brainzooming branding strategy workshop on Engaging Your Internal Brand Team. The event is the Brand Strategy Conference. Our content addresses collaborative ways to strategically engage employees in creating and delivering the best brand experience.
BrainZooming
MARCH 28, 2016
We are big fans of strategy statements incorporating simple language an organization uses to talk about its daily business activities. Strategy statements should not be filled with complex jargon that most people cannot understand or with generic language that could apply to ANY business. Think about that for a minute.
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BrainZooming
MARCH 2, 2016
Many organizations are in the early stages of executing new strategies for this year. That is when you discover whether you have a solid, implementable plan or something that (maybe) looks good on paper, but doesn’t work well when you try to execute the strategy. 9 Strategic Thinking Questions for Helping Teams Execute Strategy.
BrainZooming
APRIL 8, 2016
What a strong first day at the Brand Strategy Conference in New York. The kickoff presentation on the first day was from Kodi Foster, Vice President – Data Strategy at Viacom. Five Things Your Content Marketing Strategy Should Deliver. His five-points form a strong checklist with which to assess your content marketing strategy.
BrainZooming
APRIL 12, 2016
That’s not the way to advance an internal branding strategy. My suggestion for these videos to have an impact on their internal branding strategy? Then, capture them explaining strategy at employee meetings. D ownload Your Free Internal Branding Strategy eBook! Video them talking with employees.
BrainZooming
APRIL 5, 2017
Talking to executives, you hear the expectation that an organization should implement a solid strategic plan strategy-by-strategy. To the extent a strategic plan is not implemented in that way, it falls short in some fashion. 7 Collaborative Strategic Planning Process Impacts (Even if the Plan Sits on the Shelf).
BrainZooming
JUNE 1, 2017
Are your people rallied around strategic priorities versus daily distractions? Have you engaged key audiences to move forward aggressively? Download our FREE eBook: Fast Forward – Successfully Implementing Your Plan. What are those forward and backward looks telling you about the success of your implementation plan ?
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