Fri.Sep 02, 2022

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How to Solve Transparent Problems

Innovation Excellence

GUEST POST from Mike Shipulski One of the best problems to solve for your customers is the problem they don’t know they have. If you can pull it off, you will create an entirely new value proposition for them and enable them to do things they cannot do today. But the problem is they can’t […].

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Can Zombie Firms Survive Rising Interest Rates?

Harvard Business Review

They feast on cheap credit, which is drying up.

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What You Need to Know About the Google Helpful Content Update

Brunner

Google announced its Helpful Content algorithm update on August 18 th. The rollout is underway and will most likely be complete in early September. This update reinforces Google’s established stance on creating content for people, rather than search engines. As the algorithm has evolved over time, it’s become more adept at recognizing natural speech patterns and styles – it knows if you’re writing for a human reader or a search engine spider, and it prefers the former.

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How Companies Can Be Proactive — Not Reactive — on Social Issues

Harvard Business Review

Four steps to operationalize your values.

Company 100
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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Failing to Prepare for a CEO Succession

Michael Roberto

Source: CNBC Yesterday, Starbucks announced the hiring of a new CEO - Laxman Narasimhan. His former organization's sto ck (Reckitt Benckiser) dropped by 5% upon release of the news, suggesting investors believe its a significant loss for that firm. As most readers know, former CEO Howard Schultz had to step in as interim leader of Starbucks several months ago, after the departure of Kevin Johnson.

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