Remove Engagement Remove Marketing Remove Product Innovation Remove Product Strategy
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Community Collaboration Workshops Come in All Sizes

BrainZooming

Last week was diverse in the Brainzooming world, as we were engaged in serving clients across many different aspects of what we do. Friday’s priority involved finalizing a new product innovation workshop we’re developing in collaboration with a market research company for one of its clients.

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Ideation: Anatomy of a New Product Idea

Taivara

It continues the conversation and creates a dialogue for greater understanding – vitally important when planning for our product and engaging with its potential customers. A few years ago, cannabis was a black-market business. Viability: Is there a big enough market to pay for the effort and do the economics work?

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Top 10 Product Development and Innovation Management Predictions for 2024

Planview

As we welcome the new year, we asked our team of product innovation experts and thought leaders to identify trends they’re seeing across the industry and within our customer implementations. Factors influencing product development and delivery, like environmental impact (e.g.,

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Bring Startup Speed to your Innovation Team with Personas

Your Ideas are Terrible

Ever been in a product strategy meeting and unable to answer this simple question: So who is our customer? Or perhaps you have a 2-sided market – consider Uber drivers and Uber passengers. Both must find value in your solution to engage. So… just who is our customer anyway? Customers have different needs.