Marketing Product Strategy Software Underperforming Technical Team 
Anaqua
FEBRUARY 23, 2022
When it comes to product strategy and development at Anaqua, the key word is LISTEN. From this, we were able to develop a series of significant enhancements being introduced over the course of the year to the platform. The product roadmap process at Anaqua is always iterative.
Boxes and Arrows
JANUARY 7, 2013
The Marketing Stakeholder Interview. Marketing stakeholders. Marketing stakeholders (such as marketing executives and most product managers) are usually responsible for promoting the company’s brand, identifying new market opportunities and products that could address them, or both.
Moves the Needle
FEBRUARY 26, 2019
When it comes to the development and commercialization of new products , no one holds more accountability for the product’s ultimate success than the Product Manager. Product Manager” isn’t exactly a title that fits neatly into a box.
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