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Creating a Unified Future with Design Thinking: How to Align Sales and Marketing After M&A

Tullio Siragusa

Creating a Unified Future with Design Thinking: How to Align Sales and Marketing After M&A Post-merger and acquisition integration can be a complex and challenging process. One of the most critical aspects of successful integration is unifying the sales and marketing functions of the newly merged or acquired organization.

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Strategies for Successfully Establishing Sales in a New Market

Tullio Siragusa

Strategies for Successfully Establishing Sales in a New Market Entering a new market can be a daunting task for any sales leader. It requires a strategic approach and a deep understanding of the target market to be successful. This can be done through interviews, surveys, and other forms of customer research.

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Unlocking the Future of Value Stream Management: 5 Key Insights from VSMC’s 2023 Report

Planview

Their insights, drawn from a diverse pool of survey respondents, provide a comprehensive view of the VSM landscape. This acceleration in delivery, combined with enhanced quality and increased business and engineering alignment, positions organizations to respond rapidly to market changes and customer needs.

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The Case for BOD Oversight Focused on Leadership: Good Leadership is Good Business

Tullio Siragusa

In a world where word of mouth spreads like wildfire, and employees can share their experiences anonymously through social media and employment review sites, the importance of good leadership cannot be overstated. Empathy Isn’t Just Nice — It’s Profitable Research shows that organizations with empathetic leaders tend to be more profitable.

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New Study: 2018 State of Embedded Analytics Report

We surveyed 500+ application teams embedding analytics to find out which analytics features actually move the needle. Why do some embedded analytics projects succeed while others fail? Read the 6th annual State of Embedded Analytics Report to discover new best practices. Brought to you by Logi Analytics.

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Revolutionizing Sales Pipeline Management with Artificial Intelligence

Tullio Siragusa

This can be a time-consuming task for sales teams, as they need to manually review and score each lead. Machine learning algorithms can analyze data such as demographic information, behavior on the company’s website, and engagement with marketing emails to assign a score to each lead. AI-powered Contract Reviews.

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Unlocking Innovation with Data, Creativity, and Automation

Tullio Siragusa

Alex was astonished to find that only a few industries offered innovation compared to the pet markets in the U.S. According to a study conducted by MIT Sloan Management Review and Deloitte, over 60% of executives say that data-driven decision-making is “critical” or “very important” to their success.

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