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The Personality of a Business: More Than Just a Brand Image

Tullio Siragusa

Case Study: Airbnb’s Personality Shift and Rebranding Background: Founded in 2008, Airbnb started as a platform that allowed homeowners to rent out their spaces to travelers. While it disrupted the traditional hotel industry, its brand personality was initially centered around affordable travel accommodation.

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Workplace Conflict: Statistics That Reveal Its Cost

CMOE

For example, a 2008 international study by CPP Global (the publisher of the Myers-Briggs Assessment) defined conflict as “any workplace disagreement that disrupts the flow of work.” Here, conflict might not always disrupt work; it might be an opportunity to respect each party’s perspective and search for various win-win resolutions.

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3 Takeaways from Spigit’s Innovation Forum

Planview

These challenges could be happening now, like reducing customer churn, or in the future, like disruption. ” 2003’s “Finding Nemo,” and 2008’s “WALL-E”) were brainstormed over a single lunch. Take into account your company’s unique culture and resources that are available.

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3 Takeaways from Spigit’s Innovation Forum

Planview

These challenges could be happening now, like reducing customer churn, or in the future, like disruption. ” 2003’s “Finding Nemo,” and 2008’s “WALL-E”) were brainstormed over a single lunch. Take into account your company’s unique culture and resources that are available.

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How to Run the Ultimate Corporate Hackathon

Qmarkets

Hackathons can take many forms, but usually involve an intensive series of brainstorming, collaboration, and evaluation sessions with the aim of answering or overcoming a specific challenge. This Microsoft-spawned company started as a thought at the 2010 TechCrunch Disrupt hackathon. PhoneGap was born during iPhoneDevCamp 2008.

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How to Run the Ultimate Corporate Hackathon

Qmarkets

Hackathons can take many forms, but usually involve an intensive series of brainstorming, collaboration, and evaluation sessions with the aim of answering or overcoming a specific challenge. This Microsoft-spawned company started as a thought at the 2010 TechCrunch Disrupt hackathon. PhoneGap was born during iPhoneDevCamp 2008.

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Innovation Ecosystem: Bridging the Gap Between Digital and Offline Innovation

Qmarkets

GroupMe, a group messaging app, began as a hackathon project at the TechCrunch Disrupt conference in 2010. Likewise the software company Nitobi began as a project at the iPhoneDevCamp in 2008. Some major companies were in fact born from these hackathons. In 2011 it was acquired for $85 million by Skype. Create Community.