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7 Things Every CEO Should Know About Their Patents

Anaqua

This concrete example from May 2012, when Google acquired Motorola, illustrates the challenge in the communicated value of “intangible assets” (where patents and trademarks reside in the Balance Sheet): Google Balance Sheet, intangible assets (in millions): End of 2013 $6,066. End of 2012 $7,473. End of 2011 $1,578. billion ($2.9

Roadmap 40
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Get Real About Your Company’s Future

The Inovo Group

For many, “future” is in fact a continuation of the immediate past and projections of near-term forces and trends that are easy to see and understand. Articulate artifacts, experiences and influences – expand beyond technology. Technology roadmapping? Highlights: Companies make continuous bets on their future.

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Creative Construction – Book review

The Inovo Group

The key concept presented is to identify four fundamental categories of innovation: Routine Innovation – Leverages a company’s existing technological competencies and fits with its existing business model. Disruptive Innovation – Requires a new business model but not a technological breakthrough. Conclusion. Now the real work begins.

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The 10 Reasons People Buy New Products

New Markets Advisors

Meanwhile, a study of my past research projects would suggest that consumers tend to buy products for a relatively small number of primary reasons?—?at Consider P&G’s Tide Pods, which were introduced in 2012. In 2018, financial technology startups (fintechs) raised $12.4B Project social image or status ?—?There

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How companies are innovating in the energy sector

hackerearth

As technologies and consumer behaviors continue to evolve, new service opportunities and business models will also emerge. The energy sector has undergone significant transformation from the 1970s due to amazing economic growth, population growth, increased productivity, new technologies, and environmental goals.