Advertising Analysis Big Data Marketing 
Corporate Innovation
OCTOBER 3, 2017
In my book and previous posts I build a broad case for the importance of big data and AI in next-generation mobility , and provide several examples of data that is being collected, or can be collected, in a variety of transportation and logistics situations. The Value Added By Big Data and AI. The New Value Chain.
ExactHire - Innovation
JUNE 23, 2021
Have you ever wished your recruitment advertisement strategy could target your ideal job candidate with as much precision as Instagram when it showed you that goat-shaming Farmers Insurance ad ? The targeted ads you’ve been noticing—the ones that seem tailored-made for you—are the result of a thing called programmatic advertising.
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The Inovo Group
OCTOBER 10, 2018
Aline Santos, Unilever EVP for Global Marketing. There are volumes of data and analysis showing startup activity and Corporate-Startup collaboration initiatives (see [i] , [ii] , [iii] , [iv] , [v] , [vi] , [vii] , [viii] for a few of the many articles available). Highlights. Evolution of the Corporate-Startup Environment.
Corporate Innovation
JANUARY 15, 2018
Of the Chinese and Indian OEMs that are now entering the global market we note BYD, GAC, Great Wall, BAIC, DongFeng, FAW, Changan, and Mahindra. It is unclear how many OEMs the market will be able to sustain but I anticipate that it will be a much smaller number than we have to day, perhaps by an order of magnitude. Category C.
ExactHire - Innovation
JUNE 23, 2021
Have you ever wished your recruitment advertisement strategy could target your ideal job candidate with as much precision as Instagram when it showed you that goat-shaming Farmers Insurance ad ? The targeted ads you’ve been noticing—the ones that seem tailored-made for you—are the result of a thing called programmatic advertising.
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