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How Should Your Business Find the Next Big Thing?

IdeaScale

The models of cable subscriptions and broadcast advertising were steadily profitable, proven, and well-integrated in any number of systems. Incremental innovation, on the other hand, is definitely within your industry’s current direction, and truthfully, it’s hard to get people excited about it.

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What Is Programmatic Job Advertising?

ExactHire - Innovation

Have you ever wished your recruitment advertisement strategy could target your ideal job candidate with as much precision as Instagram when it showed you that goat-shaming Farmers Insurance ad ? The targeted ads you’ve been noticing—the ones that seem tailored-made for you—are the result of a thing called programmatic advertising.

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What Is Programmatic Job Advertising?

ExactHire - Innovation

Have you ever wished your recruitment advertisement strategy could target your ideal job candidate with as much precision as Instagram when it showed you that goat-shaming Farmers Insurance ad ? The targeted ads you’ve been noticing—the ones that seem tailored-made for you—are the result of a thing called programmatic advertising.

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Monetizing Big Data in Next-Generation Mobility

Corporate Innovation

In my book and previous posts I build a broad case for the importance of big data and AI in next-generation mobility , and provide several examples of data that is being collected, or can be collected, in a variety of transportation and logistics situations. The Value Added By Big Data and AI.

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How to Set Up a Corporate Innovation Outpost That Works

Corporate Innovation

Do we have an initial definition of the solution, have gotten out of the building and validated product/market fit and have a first pass of a validated business model? Before moving to Stage 3, the Innovation Outpost must answer these 5 questions: Do we have corporate buy-in to build a product? What solution are we productizing?

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How to Set Up a Corporate Innovation Outpost That Works

Corporate Innovation

Do we have an initial definition of the solution, have gotten out of the building and validated product/market fit and have a first pass of a validated business model? Before moving to Stage 3, the Innovation Outpost must answer these 5 questions: Do we have corporate buy-in to build a product? What solution are we productizing?

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The Role of Imagination in Creating The Next Set of Breakthrough Innovations

Rmukesh Gupta

If the human race has produced since the invention of movable type a total record, in the form of magazines, newspapers, books, tracts, advertising blurbs, correspondence, having a volume corresponding to a billion books, the whole affair, assembled and compressed, could be lugged off in a moving van.