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The Rise in Data Privacy and Its Impact on Your Brand

Brunner

In 2018, Facebook CEO Mark Zuckerberg was called to address Congress about a data-sharing scandal with Cambridge Analytica, a company that bought data from Facebook to target political advertising. With creative thinking and new strategies being implemented, Brunner is partnering with clients to find ethical ways to store and gather data.

Data 94
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8 Types of Innovation in Business: A Comprehensive Guide

Qmarkets

Strategies such as personalized advertising, content marketing, and social media campaigns are essential components of marketing innovation, enabling companies to build loyalty and drive customer acquisition.

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Rebranding Australia as an Entrepreneurial Nation

IdeaSpies

The Foreign Policy White Paper of 2017 found that the current nation branding is fragmented with no unified representation of Australia internationally. I was blown away by the creativity, and the expression and the imagination of these incredible young people in our country.

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How Innovation Marketing Helps Disruptors Launch New Products

Tullio Siragusa

To remain competitive against newcomers who are typically more agile and creative, established companies should strive to include innovation marketing as a key market strategy, whether it be content, website development or graphics designing. Many successful entrepreneurs have embraced the concept of integrating innovation in marketing.

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Thought Leader and Influencer Interview with Aruna Ravichandran, SVP & Chief Marketing and Customer Officer for Webex, Cisco

Thinkers360 - Thought Leader Interviews

By automating repetitive and time-consuming tasks, it allows us to focus on more complex and creative work. How should they be thinking about their remote work policies? com For advertising and sponsorship opportunities, please contact info@thinkers360.com AR: The role of the office has changed and continues to do so.

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Guest article: How Brunner continues to innovate with the help of Roku

Brunner

This has meant evolving from a small creative shop to a full-service marketing agency with a specific focus on developing their performance marketing services. Brunner needed a marketing solution for a post-cookie advertising model. Roku’s scale, first-party, third-party audience data segments, and household ID policy.

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Why you need extreme constraints to fuel innovation

hackerearth

Online shoe store Zappo has a 365-day returns policy and free two-way shipping; this was introduced in the last decade when the company realized that customers were hesitant to purchase because they couldn’t try the shoes out before buying. Sometimes, people find solace in boundaries to focus and find inspiration for creative ideas. “I