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Innovation in Media – Renowned Swiss Publishing House Launches Qmarkets’ Idea Management Platform After Successful Pilot

Qmarkets

Somedia – one of the largest media companies in Switzerland – have selected Qmarkets’ idea management platform to crowdsource ideas from their employees. The platform has now increased trust and transparency for Somedia employees; “The CEO and management team love our idea management initiative and are fully supporting it.”

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8 Types of Innovation in Business: A Comprehensive Guide

Qmarkets

In this guide, we’re unpacking eight critical types of innovation that businesses leverage to carve out their niches, disrupt markets, and write their success stories. Radical innovation is about making significant leaps forward, often creating new industries or reshaping existing ones.

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Innovations in Electric Vehicles and Energy Storage Materials

eZassi

Other Innovative Ideas : Next Generation Structural Batteries & Mobile EV Charging The EV options and designs that are in production today will certainly look very different in the near future. Improvements in battery technologies and materials will bring innovative disruption to this industry.

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The Remarkable Benefits of Digital Brainstorming

Qmarkets

In 1948, Alex Osborn, a partner in the famous advertising agency B.B.D.O. This is especially the case when a brainstorming group is made up of managers or other persons that hold a higher position in the company, and also when the company itself is structured rather hierarchically. The False Promise of Traditional Brainstorming.

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Adapt or die: lessons from 5 companies that failed to innovate

Idea Drop

However, when they were told by an advertising company that their greatest threats were online retailers, downloadable music and supermarkets selling discounted products, they refused to believe it. The post Adapt or die: lessons from 5 companies that failed to innovate appeared first on Idea Drop | Idea Management Software.

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When innovation led to a reversal of fortunes

hackerearth

Jobs began by changing the company’s image and ran his “Think Different” advertising campaign, which glorified individuality. Even though the Mac business was picking up, it was only in 2001, with the release of the iPOD (now retired) disrupting the digital music market, did Apple start soaring. It is a story of disruptive innovation.

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What Is Business Intelligence?

Collective Innovation

Focus groups are also an important avenue to have an open conversation about new products, brand perception and advertising. Any social media manager should keep data on requests and problems or be involved in the decision making process. appeared first on Collective Innovation - Ideation Management Software.

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