article thumbnail

First-Mover or Fast-Follower: Which is the right innovation strategy for you?

Idea to Value

It’s enough to capture more than the fair share of profits in the category, but it also means that other people are spending significant promotional dollars in advertising to boost the overall category.

Strategy 261
article thumbnail

L.I.V.E. (Lean Innovation, Validation & Execution): A new, more effective way to manage multiple innovation projects

Idea to Value

method could work for your team, click here to book a free strategy video call , or if you prefer email click here to contact him directly. Lean Innovation, Validation & Execution). Lean Innovation, Validation & Execution) is a method to manage an entire portfolio of innovation projects in a consistent way.

Project 245
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

THE PROS AND CONS OF A LEAN STARTUP

ImagineNation

Lean’ is the buzzword of the last decade, challenging old school thinking that dictates that a successful business must be resource-heavy to achieve sustainable growth, whilst also giving credence to those who want to launch “almost-there” app startups today to achieve market domination tomorrow. Pros for a lean app startup.

LEAN 59
article thumbnail

Summaries of the 50 Best Business Books

Destination Innovation

This is the list of sections and book summaries: Alltime Classics How to Win Friends and Influence People by Dale Carnegie – 1936 Think and Grow Rich by Napoleon Hill – 1937 The Power of Positive Thinking by Norman Vincent Peale – 1952 The One Minute Manager by Ken Blanchard and Spencer Johnson – 1981 In Search of Excellence (..)

article thumbnail

Post-Pandemic eCommerce Growth: Leverage Product Data, Market Research & Shopping Trends

Speaker: Phil Irvine, VP & Director of Audience Intelligence

One-to-one communication has been a trendy philosophy for marketers and advertisers for years now. The more personalized an organization can be with growth strategies and communications, the more likely engagement would increase and ultimately sales. August 26th, 2021 at 11:00 am PDT, 2:00 pm EDT, 7:00 pm GMT

article thumbnail

The Power of a Good Strategy

Leanstack

The answer: Facebook won on strategy  — not on an original founding vision or an inherent unfair advantage. What is Strategy? Tactics without strategy is the noise before defeat. In 1998, Henry Mintzberg proposed five ways of thinking about strategy: 1. as a plan, 2. as a pattern, 3. as a ploy.

article thumbnail

The great GE innovation experiment

Jeffrey Phillips

A word about the change in the marketplace But first, as the advertisers used to say, a brief word about what this calving of a behemoth into three still very large companies says about the market and competition. Which matters most - executives, strategy or culture?

Agile 144