Remove Analysis Remove Comparison Remove Competition Remove Product Development
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Use Intuition for Innovation Just Like Apple and Target

Leapfrogging

Robyn Waters, the former vice president of trend, design and product development, once told me the same thing. Many people debate the merits of data analysis versus intuition. When we try to hold large amounts of information in our heads–like all the trends, customer needs, competitive activity, etc.

Data 130
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Creating New "Benefit Delivery Vehicles"

Innovation in Practice

So how do you build the right product or service? For that, you need to do a detailed comparison of how your product compares to the competition's, feature by feature. . First is what features the product must have to compete against the competition and also satisfy the customer.

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Driving Success: Managing Risk Across 3 Key Automotive Areas

Planview

These key areas are: Product Development Capital Expenditures (CapEx) Marketing Through this exploration, we will highlight the significance of balancing long-term vision and short-term objectives, considering various assumptions, scenarios, and interdependencies within the automotive landscape.

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Creating a brand that lasts.

Mike Shipulski

But there’s a more powerful way to improve your brand, and that’s to map your products to reliability. It’s far a more difficult game than the quantified head-to-head comparison of fuel economy and it’s a longer play, but done right, it’s a lasting play that is difficult to beat.