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Driving Success: Managing Risk Across 3 Key Automotive Areas

Planview

These key areas are: Product Development Capital Expenditures (CapEx) Marketing Through this exploration, we will highlight the significance of balancing long-term vision and short-term objectives, considering various assumptions, scenarios, and interdependencies within the automotive landscape.

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Is it novel?

Mike Shipulski

Novel work is work that creates difference, and that difference can be defined only in comparison with the state-of-the-art (what is, or the baseline system). Start with a functional analysis of your state-of-the-art. Create a block diagram of your business model, your most successful product and the service that defines your brand.

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Creating a brand that lasts.

Mike Shipulski

But there’s a more powerful way to improve your brand, and that’s to map your products to reliability. It’s far a more difficult game than the quantified head-to-head comparison of fuel economy and it’s a longer play, but done right, it’s a lasting play that is difficult to beat.