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How Traditional Ad and PR Agencies Can Compete with Tech Companies in the Digital Era

Tullio Siragusa

How Traditional Ad and PR Agencies Can Compete with Tech Companies in the Digital Era WPP, Publicis, and Interpublic are three of the largest multinational advertising and public relations companies in the world. Apart from WPP, Publicis and Interpublic, other key players in the region include Dentsu, Omnicom, and Havas.

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Could Artificial Intelligence Contribute to Open Innovation?

Yet2

As innovation experts we strive to innovate our own processes, recently we shared our advances in ‘big data’ analyses in our blog and here we begin to delve into the possibility of using AI as an open innovation tool. First, as an AI model, it can be used to generate human-like text based on a given prompt.

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Vision: the superpowers of Machine Learning

mjvinnovation

Created by Tony Stark, the android is such an advanced artificial intelligence that it has awakened self-consciousness in the events of Avengers: the Age of Ultron. In our Data Science universe, it represents Machine Learning. Machine learning is nothing more than a model of data analysis.

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Recognizing the Building Blocks of Innovation

Paul Hobcraft

Over the years, so much has improved and understood by the explanations, case examples, suggestions, clarifications and ways they were “built into” the individual innovation processes that each company chose to construct their innovation process. and Artificial Intelligence: By combining open innovation 2.0

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How a Big Data Strategy Can Fight Insurance Fraud

mjvinnovation

At the same time, insurers have also understood that they need a Big Data strategy for various purposes. Continue reading and understand how Big Data can help insurers avoid headaches and financial damage! What is Big Data. ” Real Time Big Data. ” Real Time Big Data.

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The future interplays between design thinking, technology and AI

Paul Hobcraft

This shift has prompted innovation to develop tools and design approaches that support these changes in several critical ways based on four global aspects: Learning from real-time data : Traditional analytics models and past performance data may not be entirely relevant in today’s ever-changing business landscape.

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Infographic – 5 trends that will revolutionize the energy market in the next few years

mjvinnovation

Is your company aligned with the new direction that the energy market is heading towards? Energy market: the future is knocking. But it is not immune to changes that may require a fresh look at today’s existing business models. An Open Energy scenario arises in which micro markets become possible.