Remove B2B Remove Design Remove Engagement Remove LEAN

Digital Technology MoshPit

Gregg Fraley

It’s designed to uncover unlikely, but useful, combinations of technologies, products, services, trends, and insights that lead to breakthrough innovation. The customized session design and associated proprietary tools in Digital MoshPit are only available through GFi.

Digital Innovation Units: Recommendations, Trends and Conclusions

Integrative Innovation

What is really important, however, is that the newly acquired skills also become an integral part of the corporation and penetrate into existing organizational structures through Lean Change experiments and viral infection.

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Key Innovation Issues for 2016 and Beyond

Integrative Innovation

Recent research has confirmed successfully disrupting as well as outperforming companies to be significantly more engaged in business model innovation. It requires a more deliberated approach, such as the lean startup process, design thinking or a combination thereof.

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Key Issues in Innovation Management – Revisited – Part 2

Tim Kastelle

Co-Innovation and startup engagement. Another way is to “outsource” exploration through external engagement with startups. The B2B marketplace has also been slow to catch on.

Customer Co-Creation: A Deeper Path to Empathic Understanding

Legacy Innovation Group

But to make the process work, there are several important considerations that have to be taken into account, primarily around the specific steps to be used in a B2B versus B2C scenario. Customer co-creation is a powerful emerging method for lean and frugal innovation.

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Value Stream Discovery: What to test & how to measure [Airbnb example]

Moves the Needle

Ash Maurya’s Lean Canvas and Osterwalder’s Business Model Canvas come to mind. Similar tools have been around for ages, by the way; used in lean manufacturing processes, Agile, kanban, scrum, etc. Those steps might correlate to a classic b2b sales funnel. Lean Innovation

How to Nail Your Most Valuable Metrics Using the Customer Journey

Moves the Needle

You apply the 3 E’s of lean innovation , develop empathy, run rapid experiments, analyze evidence -- data + insights -- to find the right actions the business must do to illicit the behavior. Satisfied is also known as “active user” or “engaged user.” Designer/UX.

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From product to business model innovation: TICK, the laundry on demand service from Migros.

The BMI Lab Blog

But Mibelle Group quickly understood that they needed to tackle this challenge, so they allocated some resources and started a business model innovation process with a clear goal: to engage with end-customers to actively prevent declining sales.

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35 Ways to Use Idea Management Software to Drive Business Results

The Future Shapers

However, even more important than the ideas themselves is engaging everyone in the battle for survival. Working with them to identify and fix these kinds of inefficiencies will lead to huge increases in productivity, but also employee engagement.

The Key to Effective Value Proposition Development

Taivara

Design. Now, the task is to engage them to gain insights into how they view the problem, the solutions available and what they do about it. If you’re selling a B2B product, start in the middle of the organization hierarchy. Taivara Blog Post by Kevin Dwinnell.

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